Monday 23 March 2009

Promotional Products and Incentives

Promotional Products Gift IdeasPromotional products have long suffered from a perception that they’re an ‘end of budget’ spend. Marketing managers would run their major campaigns, pumping money into TV, radio, out of home or direct marketing; then, almost as an afterthought, use that last five percent of budget to brand some t-shirts or promotional watches and that was that. During the past five years, however, attitudes towards promotional products have changed considerably.

GIVE YOUR CUSTOMERS SOMETHING TO SMILE ABOUT
  • eye-catching promotional products
  • top-quality brand-name products
  • novelties and innovative concepts
  • expert advice and service
Promotional products tell your customers that you really care – because they add that all-important personal touch. They can be everyday companions, practical aids or just things of beauty in themselves.

“A well-chosen or well-developed promotional product can offer a multi-sensory experience that will enhance the value of any company,”

Select promotional products that:

✒ fit with and reinforce your brand attributes
✒ appeal to your target market
✒ have a high perceived value
✒ support usage of your brand
✒ reinforce your promotional theme, and
✒ have lasting value to your brand.

Thursday 19 March 2009

Corporate Gift Giving Ideas

Christmas and New Years are wonderful opportunities for business owners to express their gratitude to clients and associates. Business gifts are given to customers, employees and clients for thanks, to develop business and to recognize performance. It is also a chance to make clients and business associates feel special.

Ideas For Corporate Holiday Gifts

The first and probably the most important step is to decide who gifts should be sent to. If you have the funds to give gifts to all your customers, by all means, do so. However, unless you are an extremely large company with ample funds and you're like the rest of us, only give gifts to:

  1. Your most valuable customers
  2. Customers who regularly refer others to you
  3. Good customers you know well

A Gift Solution For Every Budget:

There are no rules written in concrete when it comes to giving gifts, but it would be in your best
interest to:
  1. Present a professional image.
  2. Include a greeting card or hand-written note
  3. Wrap the gift
  4. Present the gift in person, if possible.
Fortunately, there is a business gift solution for every budget, from modest, promotional products to more expensive offerings. Current favorites include golf-related items (balls, tees, putters), apparel such as jackets, golf gifts and T-shirts or fleece wear (especially appreciated during the cold winter months!) as well as traditional gifts such as mugs, pens and frames. Customizing any of these gift items with your company name and logo is a perfectly acceptable practice and a great way to create brand awareness.

Tuesday 3 March 2009

Bonded Leather Keyfob Removable Insert


  • Various Colours Available Leather Keyfob
  • 2 Colour Branding Possibility
  • Large Print Area For Easy Logo Personalisation
  • Delivery Within 4 Weeks

Keep your company keys well labelled with the Bonded Leather Keyfob (Removable Insert). This practical promotional product is available in colours black, blue, burgundy, green and red, and comes complete with a clear acetate window and slit for easy label removing / inserting.

The product is an ideal for use in a company setting, for labelling different keys. A company logo can be personalised via a gold or silver block on the back of the product. The print area measures 40 x 30 mm. Delivery is within 4 weeks of an approved artwork sample. Price excludes carriage, origination and VAT. Please contact your Brilliant Promotions Representative if you require further information on artwork placement or delivery options.

Monday 2 March 2009

Floating Silver Plated Pen and Holder


  • 100mm Diameter Base Silver Pen Holder
  • 150mm Length Silver Pen
  • 30mm x 5mm Engraving Space For Branding
  • Used As Either A Corporate Gift Or For Internal Sales Promotions
The silver pen sits magnetically just above the holder and therefore appears to float. The product is a unique and stylish corporate gift incentive and will appeal to a wide variety of customers and clients. If you are looking to promote a professional and modern company image, an executive product such as the 'Floating Silver Plated Pen & Holder' is an essential.

If you are looking for contemporary-look products to display at company trade shows or exhibitions, this product is an essential. The pen is also ideal for use in the office and will help to give any office a stylish and modern feel.

This gift can be either printed or engraved and there is a space of 30 x 5mm to display your company website address or corporate personalised message. Delivery is within 10-14 days of an approved artwork sample. Price excludes carriage, origination and VAT. Please check with your Brilliant Promotions Representative if you require further information on artwork placement or delivery options.