Monday 23 March 2009

Promotional Products and Incentives

Promotional Products Gift IdeasPromotional products have long suffered from a perception that they’re an ‘end of budget’ spend. Marketing managers would run their major campaigns, pumping money into TV, radio, out of home or direct marketing; then, almost as an afterthought, use that last five percent of budget to brand some t-shirts or promotional watches and that was that. During the past five years, however, attitudes towards promotional products have changed considerably.

GIVE YOUR CUSTOMERS SOMETHING TO SMILE ABOUT
  • eye-catching promotional products
  • top-quality brand-name products
  • novelties and innovative concepts
  • expert advice and service
Promotional products tell your customers that you really care – because they add that all-important personal touch. They can be everyday companions, practical aids or just things of beauty in themselves.

“A well-chosen or well-developed promotional product can offer a multi-sensory experience that will enhance the value of any company,”

Select promotional products that:

✒ fit with and reinforce your brand attributes
✒ appeal to your target market
✒ have a high perceived value
✒ support usage of your brand
✒ reinforce your promotional theme, and
✒ have lasting value to your brand.

4 comments:

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